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In the past weeks, I’ve taken us through the VUCA (Volatile, Uncertain, Complex, Ambiguous) world. And I’ve introduced another VUCA to help us navigate: Values, Uplift, Commitment, Action.

The problem is that we might think of “times of change” as individual events. Our objective is to survive each change, then get back to “normal.”

Unfortunately, “normal” is now Volatile, Uncertain, Complex, and Ambiguous. Always uncomfortable.

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UNCERTAINTY CAN DRIVE you nuts!

The market is shifting.  Regulations are up in the air.  Partners can be unpredictable.  Employees are, well, human.

As a business owner, your job is to create some stability despite all this shifting sand.  Sorry to give you the bad news, but it’s the only way you’ll make progress.

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fearWE SPENT THE LAST SIX MONTHS focusing on, and often dreading, the outcome of the US presidential election.

There really was no reason to be paralyzed, but it seems that’s where a lot of business owners went to.

So it’s time reflect.  In business, stuff constantly changes.  New competitors come on the scene.  Technology advances.  Regulations shift.

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