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These times have been unsettling for all of us, and seem to be shaking the very foundation. And it’s going to go on even longer, sad to say.

For me, the key words have been Flexibility and Patience.

Flexibility, because it seems nothing has been going according to plan for weeks now. Patience, because I have to spend a lot of time waiting for others to sort things out. But there’s one more word.

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No doubt you’ve heard the term that’s been in vogue with entrepreneurs for a few years: Pivot your business.

Photo by Jeremy Perkins on Unsplash

As a skeptical outsider, it looks like an excuse for someone getting bored, who can’t commit to the hard work of building and running a company. And there is some truth to that.

But it’s not the whole story.

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In the past weeks, I’ve taken us through the VUCA (Volatile, Uncertain, Complex, Ambiguous) world. And I’ve introduced another VUCA to help us navigate: Values, Uplift, Commitment, Action.

The problem is that we might think of “times of change” as individual events. Our objective is to survive each change, then get back to “normal.”

Unfortunately, “normal” is now Volatile, Uncertain, Complex, and Ambiguous. Always uncomfortable.

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EVERY DAY IS A BALANCING ACT, constantly responding to the winds of change.

I get that.

But you have to remember where you’re going.  When people walk a tightrope, it’s not about focusing on the two feet around them and the infinite space below.

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THIS WEEK I HEARD A REPORT about Dr. Laura Lengnick who was speaking about sustainable agriculture.

Actually, she was explaining why she now uses the word resilient rather than sustainable.

Her point is that sustainable implies a sense of being static, of an ideal world where everything is balanced and unchanging.  Unfortunately, that world doesn’t exist.

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THE CUSTOMER IS COMPLAINING. That employee didn’t show up for work. It’s getting near tax time and you’re not sure what that’s going to look like. And the dog needs to go to the vet.

And that’s just in the first 15 minutes this morning.

Running a successful business is a challenge every minute of every day. Guess what? The buck stops with the business owner, so it seems like you’re sucked into EVERYthing.

There’s a way to deal with this, and I’m not talking drugs.

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