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I spoke recently with a business owner who’s getting depressed about so many opportunists entering his industry. He’s worked hard to establish himself as honest and credible, while others merely come in to harvest profit and then move on.
As we talked, though, we realized that this is part of the nature of an emerging industry.
Many of you are familiar with the concept that products have life cycles. Geoffrey Moore broke it down this way in Crossing the Chasm:
Read the rest of this entry »There are times where everything seems to blow up at once. It might be something specific to your industry, like a drastic new regulation or disruptive innovation.
Or it might be something more general, like a worldwide virus threat or global financial crisis.
Yeah, I know that never happens, but stay with me here. Just in case.
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The Values-Based Business 