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The work is never done. Ever.
It’s a fact of our modern life, really. And I’m sure you feel this in your business; there’s an infinite supply of stuff to be done and things to worry about.
The question is, though: What really matters?
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I ran across a really cool concept the other day called Pledge 1% Colorado. It’s a neat idea to support and encourage businesses to help nonprofits benefit from their company’s growth.
There’s no question that business leaders are looking for creative ways to have positive impact in their communities. It’s inspiring!
But there’s a flip side that you need to ask yourself:
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There are times when your business is facing the truly big choices.
M&A (mergers & acquisitions) or taking your company public are the events that bring lots of press attention, but for a smaller company there are many more modest examples:
- Hiring your first employee
- Putting a management layer in for the first time
- Retiring from your business
- Expanding from single-location to multiple-location
If you’d like to hear more of the story behind what got me into my Business Coaching, check out my recent interview on The Reset Podcast!
Our dryer broke down yesterday, right in the middle of doing laundry. So I had the joy of sitting in the laundromat feeling quite annoyed.
It’s not like I didn’t have work to do!
But business DOES impinge on personal, and vice versa. If you just got beat up by a customer, there’s a good chance your family is going to feel the aftereffects.
We’d like to think that we can neatly compartmentalize these things.
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You can do nothing about the past. So business should all be about the future, right?
So why bother looking at stuff we can’t affect? Because of what you can learn from it.
If you think about it, that’s why we track metrics and measures – because of how it informs and supports decisions about the future.
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Your company is on a great and important mission. You’ve done the work to align your values and measures.
Fantastic!
And then you shoot yourself in the foot by being inconsistent. It’s a matter of trust.
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It may seem like the forces of darkness are out to get you. I feel like that myself sometimes.
If you have a deeper purpose or vision, though, you can cut through the darkness because it’s always available to you.
It’s even more fascinating to me that my light of inspiration can affect others even more than it does me. It’s infectious.
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What’s in it for me?
That’s a phrase which is particularly popular in sales, to help marketing and sales people to focus on the customer rather than themselves. WIIFM.
But do you want to be a self-focused person and leader?
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Milton Friedman declared that the primary purpose of a business is to make money. Over the course of the last century, we’ve kidded ourselves into thinking that this is the ONLY purpose of business.
But it’s not true.
The money is just a holding place for adding value to the world. Sure, you can transfer money to someone else and it makes them happy – but it hasn’t actually made the world a better place until someone uses it to DO something.
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