LAST WEEK I gave some perspectives on branding your values-based business. My good buddy Hugh offered up a challenging question that I think is worthy of more exploration.
His question is around the values of your company versus the values employees hold as an individuals.
When you started out as a one-person company, it probably wasn’t too hard. Read the rest of this entry »
ODAY marks the beginning of Lent, a Christian period of reflection and renewal leading up to Easter.