flameHOW WELL DO YOU REWARD your employees for aligning with your company’s values?

OK, honestly, how many of your employees actually remember what your values are?

This is a critical question, because your people can only be expected to align with what they remember, and what is reinforced by your systems and culture.

That’s why I found the recent article by David Lee to be powerful: Serious About Growing With Purpose? Put Your Money Where Your Values Are.  He talks about a range of very specific things he’s done at Trendspot, Inc. to articulate, align, and reinforce the company values.

Go check it out!  It’s well worth the read.