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I talk with employees all the time who are a bit lost on this concept of “mission.” They can’t bring anything to mind when I ask them what the mission of their company might be, and it doesn’t seem to have any relevance to their job even if there was one.
This is a problem.
Honestly, I don’t really care if you call it a purpose or mission or values or goal. I don’t mind if it doesn’t have a name at all. And I don’t care if it’s in highly refined words which precisely capture in a beautifully wordsmithed paragraph.
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CONCERN ABOUT OUR FOOD SOURCES has increasingly been a critical issue of the 21st century.
We know that enormous agricultural enterprises can be highly efficient, but tend to eliminate healthy diversity in what we eat. And we worry about the environmental cost of transporting our food all over the globe.
I was fascinated, then, to talk with Michele Ostrander, the owner and CEO of RevoGrow. It’s a company dedicated to connecting restaurants, stores and consumers with local growers.
A NEW SOCIAL NETWORK just burst on the scene.
xocial is a system which helps people band together for common causes, projects which will improve the world.
They have a fairly simple process for ambitious people with a purpose:
- Create a project.
- Find supporters.
- Do great projects.
- Earn points.
In a way, it’s similar to crowdfunding, except it’s not about getting investment money. Read the rest of this entry »
YESTERDAY WE EXPERIENCED some great innovations in the business community.
At the Quid Novi Conference, I talked to all kinds of business leaders, all the way from startups to firms making billions of dollars. What a great environment for learning from the best!
I was also honored to have Small Fish and Quid Novi award three of the most amazing, incredible innovators in Colorado!
The Values-Based Business 