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YOU WOULD LIKE TO THINK that a clear sense of mission straightens everything out.

And to a certain extent, it does.

But the truth is also that knowing where you’re going doesn’t mean that reality will line up to make your job easy.  You may be on a mission to save lives on the other side of town. Your sirens and flashing lights can help clear the road a bit, but the roads aren’t going to move to make your job easier.

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Brené BrownBRENÉ BROWN IS AN AMAZING storyteller, researcher, and expert in social sciences.

I hope you’ve had a chance to see some of Brené’s amazing TED Talks in the area of vulnerability.  They’re insightful and powerful.

I’ve been making the connection between this topic and the clients I’m working with.  Because starting and leading a mission-driven business takes courage.

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