You are currently browsing the tag archive for the ‘Customer need’ tag.
Recently, CB Insights tabulated the top 20 reasons startups fail. There are some fascinating conclusions in there, but I simply want to focus on the top reason, the one which contributes to 42% of failures:
No market need.
At one level, this is the most obvious conclusion, not worth more thought. But let’s look further.
Read the rest of this entry »
The Values-Based Business 